Two-Step Recipe for Blog Promotion
You’ve been told that you should blog to promote your book. O.K…. so what should you blog about?
First of all, you will need to know your audience. Regarding your book topic, what are they interested in? What do they need to know?
Secondly, you will need to know how you and your book help them. What unique need do you meet? What problem do you help them solve?
Put those two together, and you will know exactly who you’re writing to, and what you’re writing about.
It’s a perfect recipe for an effective blog.
DeniseTopics: book marketing | 1 Comment »
February 1st, 2010 at 10:39 pm
Thanks Denise. My readers tell me they love getting uselful and inspirational information without feeling like someone is always trying to sell them something.
Andy